Getting your business off the ground and ensuring that orders come in steadily is probably the most challenging part of running an online shop.

In the two previous articles, we talked about branding and website design and how to make top-notch product photos on a $0 budget - these things are crucial to make people trust your business and fall in love with your product.

Now, when your online shop looks picture perfect and runs smoothly, the next step is to start generating traffic to it and watch orders come in. The question, however, is - how?

How to make people discover your website and close your first online sale? Today, we'll show you 7 tactics that will guarantee you sales in no time - with minimal or no investment!

If you sell products online then a part of your success depends on great quality product photos, this article is for you.

Look:

When it comes to online shopping, visual appearance matters. In fact, studies show that 93% of online shoppers find high-quality visuals to be the critical factor in making the purchasing decision.

Have you ever wished your website performed better? Would you like to get more purchases, leads, blog subscribers? Then you're in the right place.

You may not be able to design the perfect website, but you can perfect the few things that visitors pay attention to. Today I'm going to share 9 improvements that you can do on your website (in 30 minutes or less!) that are guaranteed to yield big results.

The best part?

At the end of this article, you'll find a free checklist that includes all the tactics mentioned in this post - download it, print it, and keep it at hand. The printable checklist includes some bonus tips and tactics!

Small businesses have to get by in any way they can. Today’s market is harsh and unforgiving towards businesses that often have to compete with international giants. To ensure that you have enough time and energy to win these battles, we have prepared a checklist of seven mistakes that you could slip up on, on your way towards the top!

As of 25th of May, the General Data Protection Regulation (GDPR) sets out requirements for all entrepreneurs and self-employed persons targeting EU citizens.

The regulation aims to improve the personal data protection of EU citizens. Even though the control mechanisms are not yet clear, the expected fines are drastic: 4% of turnover, or up to 20 million euros.

What does GDPR establish? And what can small entrepreneurs do to make sure their business complies with GDPR? We prepared a brief summary for you.

If your company has offered goods and services up until this moment, 2018 is the year to make a change. Why? First of all, it happens more and more often that people look for solutions to their problems rather than searching for goods or services. Second, companies that are aware of the need to offer solutions, are getting better at it. It means that train has already left the station! If you don't want to stay on the waiting platform, get your sneakers on and start running to catch that train.

At the moment, there are more than 40 million business pages on Facebook. Creating a page is absolutely free and there’s a wide range of possibilities to reach your target audience. Meanwhile, many companies keep on investing a lot of funds to create more and more modern websites. How can each of these channels be useful – read further in this article!

There is no secret that loads of people buy online and one of the most important things for them is to feel safe while doing that. They have to have trust in the website, business and online store they do it from.

Although it's easier than ever - simply creating an online store and a website might not be enough. You have to get your website visitors over that "Is it safe to buy from them?" barrier so they make that purchase from your online store. Otherwise you'll loose them.

To help with that I put together 6 tips on how to get your online store visitors feel safe and trust your business in order to do business with you.

There is no secret that sometimes those small things and often over-watched details become the source of business growth, improved performance and better results. Yet they sometimes get ignored but truth is they shouldn't!

This post is for those who have their own online store or are only planning to jump into the exciting world of e-commerce.

Here are five tips that will help your store be more successful.

Nowadays creating your beautiful, mobile ready and professional website for your business is easier, more available and affordable than ever. Mainly because of platforms like Mozello and other website builders that let anyone can create their own website with ease.

Yet still business owners find their way and excuse not to create one. You'll hear stuff like "It takes too much time and effort to update" or "there are higher priorities on our to do-lists" or "it doesn't pay off".

That is why I decided to create this post to show you 6 reasons why that is a losing strategy in today’s digital environment.

Let’s just get this out of the way:

Every new, growing or established business that takes itself seriously DOES need a website.

And this is why...

Whether you have a website or you're just planning to create one, you have to be aware and plan it’s goals. Exactly! Your website needs goals so it doesn’t just exist in the world wide web but is also functional, has a purpose and gives great ROI if done right.

A lot of times it’s possible to see that businesses or individuals have created websites so they can say: “Yes, we have a website.”. I believe that’s wasted time, resources and opportunities.

This post talks about two categories of website goals you shouldn't ignore when creating your website.